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Your brand is a story unfolding across all customer touchpoints – Jonah Sachs, entrepreneur, designer and author Customer touchpoints are the points of ‘interaction’ and engagement with a brand, by its existing or potential customers, from start to finish. Brand interactions vary from physical engagement in...

A reputation of a business contributes hugely to the success or failure of the business. Leaders of these companies know and understand that by monitoring how customers, employees, shareholders and other stakeholders view them, is only gaining in importance in the age of social media,...

InsideData celebrates our Lockdown staff who kept the essential flag of commitment waving by delivering excellent work and uninterrupted service to our clients.  Thank you for pushing through, being dependable and making sure that we can deliver on our customer promise. In this uncertain future of...

With its potential to provide analytical data and automation of previously labour-intensive processes, digitisation has transformed the business models of all businesses in South Africa, across various industries....

In his address to the nation on the 9th of April 2020, the President of the Republic of South Africa, Mr Cyril Ramaphosa, stated: “I am keenly aware of the impact that this (lockdown) will have on our economy”. He further stated that “I would...

The InsideData Group is continuously tracking the developments of the global COVID-19 (“Coronavirus”) outbreak. The InsideData Group is prioritising precautionary and preventative Health and Safety measures for all staff and business partners, as their well-being is of utmost importance to us as an organisation as well...

InsideData boasts with the first Impika installation in the Middle East and Africa. Our Xerox - Trivor delivers predictable high-quality colours for vibrant, personalised correspondence....

Focussing on advancing our barcode technology, we have the facility to handle all mailing requirements. This renders flexibility to insert newsletters via selective inserting processes. ...

Smart contingency rules ensure that your message reaches audience members. Where, for example, an email address is no longer active, or bounces for some reason, you can pre-set a rule that an SMS should be sent to the recipient’s number....