Celeste Burger
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Author: Celeste Burger

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Retail is a fast-paced, high-pressure environment where the need to be flexible and effective with customer communication is hugely important, especially now that customers have grown to expect clear, consistent and highly personalised messaging. What people don't realise is that many retailers find themselves juggling...

Leaders in the retail industry have been driving digital transformation and maintaining its progress by leveraging both human expertise and technological capabilities. When these two work in cohesion it empowers them to drive their digital transformation forward. We’ve been discussing Digital transformation since the 1970’s, but...

Patient experience in healthcare is a critical factor in patient satisfaction, engagement, and health outcomes. By focusing on the following strategies, healthcare organisations can create a more patient-centred environment that prioritises quality care, effective communication, and patient empowerment. 1. Enhance communication Effective communication is essential in healthcare....

Customer experience (CX) and customer journey mapping are important concepts in the healthcare industry. They focus on understanding and improving patients’ overall experience throughout their interactions with healthcare providers. In this blog, we will refer to ‘the patient’ as the customer. Customer (Patient) Experience (CX) in Healthcare Patient...

Although we have seen a tremendous shift from print to digital in the past few years, it is essential to highlight the importance of printing, specifically Variable Data Printing - which includes printing payslips, statements, invoices, and promotional material - and its role in the...

Printed educational material had existed long before digital learning was seen as a possibility. Over the years, the use of technology-driven devices has risen, and the development of technology saw us observing the impossible become possible. It is safe to say that there has been...